
Rocky, now knowing that he never really defended his title against the best opponents, convinces Mickey to work with him for one last fight.

He explains that Lang is young and powerful, and most of all he's "hungry", and that Rocky won't last three rounds because he hasn’t been hungry ever since he won the title and became "civilized". Pressed by Rocky, Mickey confesses that he handpicked the opponents for Rocky's title defenses in order to spare him from another beating of the kind that Creed gave him in their rematch. Lang then makes a sexually-suggestive comment toward Rocky's wife Adrian which infuriates Rocky and he accepts Lang's challenge. Lang accuses Rocky of intentionally accepting challenges from lesser opponents. While unveiling a statue of himself at the stairway by the Philadelphia Museum of Art just prior to announcing his retirement, Rocky is publicly challenged by Lang, now the number-one contender. Rocky's manager, Mickey, worriedly eyes a young and powerful contender rapidly rising through the ranks named James "Clubber" Lang. His fame, wealth, endorsements, and celebrity profile have increased, leading him to participate in an exhibition charity event against the world heavyweight wrestling champion, Thunderlips.

In 1981, five years after winning the world heavyweight championship against Apollo Creed, Rocky Balboa has had a string of ten successful title defenses. Released on May 28, 1982, the film was followed by Rocky IV in 1985. Billboard charts and receiving an Academy Award nomination for Best Original Song. The film's main theme, " Eye of the Tiger", was written by the group Survivor and became a smash hit single, topping the U.S.

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Rocky III is the first installment in the series not to be distributed solely by United Artists after the company's merging with Metro-Goldwyn-Mayer in 1981. The film features returning co-stars Carl Weathers, Burgess Meredith, Talia Shire, Burt Young and Tony Burton, and also marked the feature film debuts of both Mr. The third installment of the Rocky franchise, it is the sequel to the 1979 film Rocky II and the second in the franchise to be directed by Stallone. Rocky III is a 1982 American sports drama film written, directed by, and starring Sylvester Stallone.
